Privacy Policy

Privacy Policy

The Way2Go app is built and managed by BetterPoints Limited.

This statement details how the Way2Go App uses your personal information. We get this information from you, or we create it when you use the Way2Go App.

If you want to know more, please contact our privacy team at: [email protected]


Overview

This is a summary of the personal information we collect and what it is used for. We do not use your personal information for any other purposes. Further details are provided later.


Personal information collected and used

Name, email address, and unique password created by user.

  • Account creation and maintenance

 

Username, profile photo

  • Creating your profile. It is up to you whether you want to provide this information.

 

Name, email address, content of messages

  • Sending notifications (not marketing notifications) to users, including account set-up verification and messages about your interaction with the application, new challenges, your rewards and prizes.
  • We may also ask you to participate in surveys. You don’t have to, but if you do you may give specific give information in response to the questions we ask. This might include health related questions. 
  • Use of responses for research and for tailoring messaging and rewards.

 

Name, email address

  • Delivering activity related rewards or prizes.

 

Providing users with details of their activities and journeys:

  • Activity date, time (start time, end time, duration, speed);
  • journey route on map;
  • what modes of transport.
  • Providing you with details of your activities and journeys.
  • Calculating rewards.
  • Tailoring messaging and rewards.
  • Using your activity details for research.
  • System and product development.
  • User account details and Way2Go Points or Way2Go Ticket balances.
  • Keeping your BetterPoints and Better Tickets up to date.

 

What we use your personal information for

 

About the Way2Go App

The Way2Go App lets you join challenges and programmes to help you choose more active and sustainable travel options, be more active generally and find support for positive lifestyle choices.

Allowing the Way2Go App to track you means you can learn more about your physical and travel activities. It also lets us understand and share anonymous and aggregated information about the travel habits of Way2Go users. We use this to help Heathrow Airport Limited plan for change in transport, mobility, health, wellbeing, and in climate change.

When you use the Way2Go App, we only use your personal information for making the app work, and for collecting and using information to help with research. We never use, sell, or share your personal information, except as we have described in this statement. 

Account creation and maintenance

When you first register to use the Way2Go App, we ask you to provide personal details to get you started. This includes your name and email address. We also ask you to create a secure password for accessing the Way2Go App and protecting your account.

 

App availability and functions

Age

The Way2Go App is not intended to be used by persons under the age of thirteen.

Availability and functionality

When you use the Way2Go App, you will be invited to participate in activities (like surveys and tracking journeys) based on information you have shared with us. We collect these details so you get the most appropriate invitations and get the most out of your experience with the Way2Go  App.

Tracking your activities

The Way2Go App is designed to help you track your activities. This allows you to participate in activities and earn Way2Go Points and rewards. The tracking function also allows you to better understand your travel and transport habits, as well as your physical activity.

Your activities are recorded by the Way2Go App using location tracking technology. For each activity this works out the route taken, distance travelled, and the activity type, like driving, taking public transport, walking or cycling. You can then see this on a map to help you see what you have been doing.

When you first register, you are asked if you want to turn on automatic tracking. If you do, your device will automatically track, map, and record your activities. The personal information relating to your activities (like location information) will be used in the ways described in this Statement. 

If you have turned tracking on, you can turn it off at any time. To turn tracking off, go to the top right corner of the Way2Go App and slide the tracking toggle to “off”. You can also go to the locations settings on your device and disable tracking for the Way2Go App.

 

Sending notifications

The Way2Go App will occasionally send you push notifications to alert you to messages in your timeline. 

 

Sending you Emails

These will relate to account set-up, your use of the Way2Go App and your rewards and prizes. 

Sometimes, we will also send you emails to invite you to new challenges that are available.  If you do not want to receive emails inviting you to new challenges, you can change this through the profile section of the Way2Go App. 

 

Surveys

We will also ask you to take part in surveys through the Way2Go App. You do not need to take part but if you do the information collected will be used for research and for tailoring the messaging in your timeline and the rewards you can earn. 

 

Rewards and prizes

You can earn rewards or win prizes based on your activities and how you use the Way2Go App. We will use details ofyour activities (such as date, time, duration, type of activity and route taken), and your participation in surveys, challenges, and events to provide you with rewards and prizes. The outcomes of challenges can be published in the Way2Go App timeline – but we do not disclose information that will identify you (unless you have agreed to it).

 

Research, Modelling, Analytics, and statistics

As well as supporting your goals through programmes, challenges and events, the Way2Go App lets us collect and use information that helps inform our research, or the research of sponsors of Way2Go hosted programmes.

This research looks at  travel behaviour, improving health and well-being, and environmental sustainability.

The personal information we use for this will only be used as part of combined information and data. That means we use it in a way that won’t identify you when we do our research.

 

Support and enquiries

If you need support or enquire about the Way2Go App or our services we use personal information you provide as part of that enquiry only for:

  • contacting you in connection with the Way2Go App or our services;
  • providing support, including investigating any issues you are having with the BetterPoints App or our services; and
  • providing you with information about the Way2Go App or our services.

 

Legal rights

To help us manage our legal rights and responsibilities we will use your personal information. We will also use your personal information as necessary to ensure we all meet the terms and conditions of the Way2Go App.

 

Administration, quality, and training

So we can run our business and our relationship with you, we will use your personal information for this as well. It will also be used to make sure our services are the best they can be, and so we can provide internal training.

 

System and product development

We are always developing and improving our systems and products, and we use your personal information to help us do this. .

 

Who else gets your personal information?

Service providers

To help us provide our solutions and services, we share your personal information with third parties who provide services to us:

  • technology and information services providers;
  • third-party service providers; and
  • professional advisers.

These third parties can only use the personal information we share to provide their services to us or to support our delivery of our services to you. They cannot use your personal information for any other purposes. If you want to have details of who our service providers are, please contact us.

 

Security of personal information and where it is kept

You want your personal information to be protected. We use strict procedures and security features to make sure this happens. This includes using third party hosting services that meet the highest international standards. Your personal data is kept in the United Kingdom or the European Union.

 

 How long we retain your personal information

We keep your personal information until you close your account with us. Once you close your account, your personal data is deleted or permanently anonymised. 

 

Lawful use of your personal information

We only use your personal information if lawfully we can do so or with your permission. We have provided further details below.

  • App functions or information use
  • Lawful basis for our use of your personal information
  • Account creation and maintenance

You have agreed to use the Way2Go App is subject to its terms and conditions. This means we have a contract with you. We use your personal information to ensure we can meet our promises to you under that contract. If you do not provide the information (except where it is optional), we will not be able to provide you with a Way2Go account, meaning you will not be able to use the Way2Go App as intended. 

 

Targeting app functionality (including access to the app) to specific groups or users

We use your personal information in this way to perform our contract with you. If you do not provide the information (except where it is optional), we will not be able to provide you targeted functionality, meaning you will not be able to use the Way2Go App as intended.

 

Attribute information to specific groups or users for research

We use your personal information in this way for the purposes of BetterPoints’ legitimate interests. This means our use of the information in this way is fair and we have made sure it does not cause you harm.

 

Sending notifications

We use your personal information in this way to meet our promises to you under the contract with you (in this case, that we will send you notifications so you get the best experience from the Way2Go App).

 

Sending emails

We use your personal information in this way to meet our promises to you under the contract with you. If we cannot send you emails, it may not be possible to communicate with you.

Where emails relate to new challenges, we use your personal information in this way for the purposes of BetterPoints’ “legitimate interests”. This means our use of the information in this way is fair and we have made sure it does not cause you harm.

 

In-app surveys and collation and use of responses for research

We use your personal information in this way for the purposes of BetterPoints’ legitimate interests or as detailed in the information we provide about the survey before you took part.

 

Delivering activity related rewards or prizes

We use your personal information in this way to perform our contract with you (including in respect of the terms and conditions of any particular challenge or activity).

 

Capturing details of your activities and journeys (through the tracking function)

You have agreed (or consented) to the use of the tracking functionality of the Way2Go App. You can turn tracking off at any time.

 

Joining in challenges and prize draws

We use your personal information in this way to meet our promises to you under the contract with you (including in respect of the terms and conditions of any particular challenge or activity).

 

Maintenance of Way2Go Points or Way2Go Tickets

We use your personal information in this way to meet our promises to you under the contract with you.

 

Reviewing your activities for research

We use your personal information in this way for the purposes of BetterPoints legitimate interests.

 

Managing and responding to your enquiries

We use your personal information in this way to meet our promises to you under the contract with you or for the purposes of BetterPoints legitimate interests (depending on the nature of the enquiry).

 

Managing legal rights and responsibilities

Where we use your personal information to manage our legal rights and responsibilities arising under the contract with you, this is to meet our promises under that contract.

Where we use your personal information to manage our legal rights and responsibilities arising by law, we do so to comply with a legal obligation to which we are subject.

 

Administration, quality and training

We use your personal information in this way for the purposes of BetterPoints legitimate interests.

 

System and product development

We use your personal information in this way for the purposes of BetterPoints legitimate interests.

 

Your rights

You have personal information rights, described below. If you have any concerns about your personal information, contact our privacy team (as detailed below).

 

Tracking

If you want to withdraw consent for tracking, simply turn the tracking off. You can also go to the locations settings on your device and disable permissions for the Way2Go App. However, this won’t affect our use of the personal information already collected with your consent.

Once you disable tracking, we will not be able to collect or use information about any activities you complete afterwards unless you choose to turn the tracking back on.

 

Legitimate interests

When we use your personal information in way that we think is in our legitimate interest, it means that it is fair we use the personal information in that way. We also have to make sure we use your personal information in that way does not harm you.

You can object to our use of your personal information in this way at any time. 

 

Accessing, deleting, rectifying, and moving your personal information

You have the right to:

  • access and/or delete your personal information;
  • correct any incorrect personal information;
  • restrict how we use your personal information; and/or
  • have your personal information transmitted to another data controller.

If you want to use these rights, let us know by sending us a request from within the app, by email or in writing. You may need to provide information to confirm who you are and complete your request. We will complete your request within thirty days, unless we are not required to complete your request, in which case we shall inform you of this where we are permitted to do so.

 

Lodging a complaint

You can complain about our collection and use of your personal information with your local data protection authority.  BetterPoints’ supervisory authority is the UK’s Information Commissioner’s Office: www.ico.org.uk

 

How do you contact us?

The data controller is BetterPoints Ltd.

You can write to us at: 3 The Mount, Trumpsgreen Road, Virginia Water, Surrey, GU25 4EJ, United Kingdom.

If you wish to contact our data protection officer in relation to our use of your personal information, you can do so by emailing: [email protected].

 

This Statement is effective from 23 March 2023. To see prior privacy statements, email [email protected]